Color Factory's hotly anticipated opening, all details HERE!

The highly-anticipated, third permanent museum from Color Factory officially opens in Chicago this Friday, June 17th. The beloved destination will immerse Chicagoans in art and color with experiences that engage all the senses including 15 new installations and exciting artist partnerships across over 25,000 square feet.

Color Factory wants its visitors to experience artful wonder and to bring the joy and inhibition that they experience at the museum back into their everyday lives. With successful locations in New York and Houston, the Chicago museum invites guests to embrace play and discovery and to engage their senses in unexpected ways.

"We love Chicago and are thrilled to be opening our biggest museum to date in the heart of the city. We’re excited to share and celebrate the diversity, culture, and traditions of Chicago through these dynamic installations created in partnership with amazing artists. We can’t wait for guests to see, taste, touch, hear, and smell color in a whole new way!” said Tina Malhotra, CEO of Color Factory.

Partnering with both local and internationally-known artists and creatives, the new Color Factory was designed specifically for Chicago and takes guests on a unique, dynamic, and colorful journey. Local artists Edra Soto and Akilah Townsend worked with Color Factory to develop an interactive Chicago color palette; international artist Camille Walala has created an expansive maze inspired by the city’s architecture, while Yuri Suzuki’s experience plays with the connection between what we see and what we hear.

Additionally, Color Factory is partnering with local institutions like the Museum of Contemporary Art and Willis Tower, nonprofits like SocialWorks and 826CHI, as well as small businesses like Kurimu and Bon Femme both on-site at Color Factory and across the city.

Here come Fun Facts about the space:

1. 10 miles of ribbon in Pathless Woods

2. 200,000 balls in the ball pit room

3. Lobby installation has fabric hanging from the ceiling that spans over a thousand square feet with 56 layers

4. 500 pounds of confetti in the Confetti Room

5. 900 gallons of paint in the space, 200 people worked on it

6. New installations: 15

7. Total square footage: 25,000

8. Community partnerships: Over a DOZEN!

As the largest exhibition space in the company’s history bringing together an impressive roster of artists and custom installations, Color Factory Chicago is expected to be one of the city’s top destinations in 2022. Color Factory Chicago will be open Tuesday - Sunday from 9am-8pm. Tickets are available for purchase for $38 for General Admission, and $28 for Children (3-12). To purchase visit: https://colorfactory.co/chicago/.

Additional information on Color Factory can be found online at: https://colorfactory.co.