Apple rolls out AppleCare One at $19.99/month for three devices

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AppleCare One, a comprehensive new subscription plan launched by Apple, promises to simplify the insurance and support system for Apple product users. By bundling coverage for up to three devices under one plan, customers can now manage their devices efficiently at a cost of $19.99 per month. This new offering, available starting Thursday, July 24, allows users to add devices for an additional $5.99 each, making it an attractive option for those entrenched in the Apple ecosystem.

Available to customers in the US, AppleCare One extends the support provided by AppleCare+ with added theft and loss protection beyond iPhones, now covering iPads and Apple Watches. The plan includes unlimited repairs for accidental damages such as drops and spills, and it features 24/7 priority support from Apple experts.

Apple Vice President Bob Borchers said in a report by Yahoo Finance, "Built on the trusted foundation of AppleCare+, AppleCare One extends that same reliability and makes it easier than ever to protect the products you love and depend on, like iPhone, iPad, and Apple Watch, combining simplicity and exceptional value."

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One of the most appealing aspects of the plan is the flexibility it offers. Customers can manage their coverage seamlessly, adding products up to four years old if they’re in good condition, according to Bloomberg. Part of Apple’s broader push for scalable subscription revenue, this service aligns with the tech giant's strategy to bolster its services segment.

The introduction of AppleCare One comes at a time when Apple needs to offset potential revenue declines from its agreements with Google, according to reports. This new plan could serve as a robust cushion against such fluctuations, leveraging Apple's vast user base and the appeal of consolidated service offerings.

Apple's innovative approach to product support highlights its ongoing commitment to customer experience and convenience, providing peace of mind for users across its wide array of popular products.

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