MatchaFest, billed as the world's largest matcha festival, launches its 2026 tour with Chicago as the next stop on Saturday, May 16. The event sold out its last outing, but limited tickets remain for the Windy City gathering. Organizers promise a one-day explosion of matcha tea culture.
Powered by MatchaKari, MatchaFest Chicago draws top matcha brands, creators, and fans. It blends food, drinks, and wellness under one roof. The tour hits Chicago, D.C., Atlanta, and more cities soon.
Curated vendors and exclusive drops
Attendees can explore 30+ curated matcha and food vendors. Exclusive drinks and limited-edition drops headline the lineup. Live activations, tastings, and hands-on experiences fill the day.
The festival fosters a community of matcha lovers, creatives, and brands. According to the website, each stop pulls 2,000+ visitors. It targets a precise wellness and matcha crowd with 200+ vendors across the nation.
Tickets can be purchased at Eventim. Fans rush to secure spots before another sellout.
MatchaKari's roots in quality
Title sponsor MatchaKari traces to founders Andrew Weil and André Fasciola, the website confirms. Their 2007 Japan trip sparked the venture when they spotted a U.S. gap in premium ceremonial matcha.
The duo built a business around high-grade Japanese matcha. It boasts vibrant color, smooth flavor, and rich aroma. MatchaKari now drives education, quality, and innovation. They make authentic matcha accessible for daily use. The partnership elevates MatchaFest as a hub for premium experiences.
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More than a food fest
What sets MatchaFest apart? It merges premium matcha brands, wellness experiences, and community energy. Immersive activations create high-energy cultural moments.
Unlike standard food festivals, it delivers targeted vibes. Expect tastings, drops, and connections in every city. Chicago leads the 2026 charge with unmatched matcha immersion.
The event builds on sold-out success. It cements MatchaFest's spot as America's fastest-growing matcha festival.
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